Meet the minds behind the Lower East Side's newest residential project. From developers to architects and designers, 222 East Broadway is a result of a shared vision and extraordinary collaboration.
optimum asset management
222 E. Broadway is being developed by Optimum Asset Management, a real estate investment and development firm with keen insight into the world of residential and commercial markets in Germany and US. Their breadth of international real estate and financial expertise has brought 222 East Broadway to life.
SLCE has worked on more buildings in New York than any other architecture firm (over 3,500—and counting). Intimately familiar with the foundation of the city, their sought-after work has directly shaped the skyline as we know it. Together with S4 Architecture, they’ve built 222 East Broadway into a residence that fits seamlessly into a historic neighborhood.
S4A | space4architecture
Principal and founder Michele Busiri-Vici and Clementina Ruggieri envisioned 222 East Broadway as “a vertical village,” a residential building with character that sets it apart from other modern facades. The renowned New York-based architecture firm has designed projects of all sizes around the world, from high-rises to houses, libraries and galleries, and even furniture.
Inspired by both the history of the Lower East Side and the vibrant creative community there today, celebrated designer Paris Forino infused the interiors of 222 East Broadway with her signature understated glamour as well as artistic, bespoke details. Her residential and commercial work has been featured in Architectural Digest, Elle Decor, the Wall Street Journal, and many more.
mark k morrison
Historic gardens, city playgrounds, scenic running trails, grand country estates, and green roofs—that’s just the tip of the mountain of work landscape architect firm MKM has overseen. With an emphasis on sustainability and the power of landscapes to create social connection, MKM has become one of the most sought-after designers in the (sometimes quite literal) field.
Marketing + Sales
For over 40 years, industry-leading real estate brokerage Cantor Pecorella has worked with the city's top developers with a level of personalized service unmatched by other firms. Led by Richard Cantor and Erica Miller, they’ve brought to market, rented, and sold over 100 developments in New York and Brooklyn.